Community Concerns Stall Hyperscale Data Center Proposal in Rural Hall
A packed meeting room filled with eager residents burst into applause when the Winston-Salem/Forsyth County Planning Board decided against supporting a rezoning proposal for a hyperscale data center near Rural Hall. The proposed facility, spearheaded by The Drox Group, aimed to transform 129 acres directly opposite the Rural Hall Town Hall into a data powerhouse.
The community’s opposition stemmed from fears about potential noise pollution, excessive water usage, and the threat to the rural nature of the area. During the public hearing, these concerns were repeatedly voiced by local residents who turned out in large numbers to express their unease.
In defense of the project, representatives from The Drox Group, including spokesperson Michael Foess, assured the board that measures were in place to address these issues. Foess emphasized that noise levels would remain under 60 decibels and water usage would be carefully managed. He highlighted modifications to the original plans, such as reducing the height of one building and incorporating a public recreation space, all aimed at placating the community.
Foess further championed the economic potential of the data center, projecting nearly $80 million in tax revenue for the county over the next decade. He stated, “AI and data centers are at the same inflection point that Blockbuster and Netflix were in 2007. The communities that say yes to this infrastructure will attract investment, jobs, and tax base that follows. Forsyth County is a chance to be on the right side of that moment.”
Nevertheless, the board remained unconvinced. Board member Lindsey Schwab acknowledged the substantial financial benefits but questioned the broader implications. “I don’t question the economic impact that this project would bring a $3 billion investment and millions and millions of dollars into the coffers of Forsyth County, which we desperately need,” Schwab remarked. “However, I question the cost of that today.”
Though the planning board’s decision is not final, it serves as a recommendation. The ultimate verdict now rests with the Forsyth County Board of Commissioners, who are set to deliberate the matter in the coming month.
